Anybody can build you a website but only somebody who truly understands the business of law can generate new business online for your firm – we can do both. Whether you have an existing website or need a new marketing presence online, we can help. The internet is now the single largest source of legal information in the world and 89% of people who use the internet now go online to find a lawyer (Trial Magazine '07).
There are four major components needed for law firm websites to gain maximum visibility online and generate new cases. These include:
Strategic Legal Content: The search engines cannot index your website design – they can only index your content.Creating and optimizing practice area specific content to target your most desirable case and client profiles is critical for your search success.
On-Page Optimization: We strategically structure your website and/or blogs to best “court the crawl” of the search engines with high user conversions and incorporation of targeted keywords and phrases. We also include “high conversion” design and user elements including videos, active content and social media integration.
Off-Page Optimization: We provide authority building services through strategic inbound link building, content syndication and citation building. In competitive search markets, this can become one of the most critical factors for your success online.
Active Content & Social Media: 93% of Americans now expect companies to have a social media presence. Our services provide for the creation, optimization and strategic management of legal blogs, social media and press syndication.
How We Can Help You Grow Your Legal Practice
We have been working with top law firms for years in many of the most competitive search markets and producing maximum results for our clients in every practice area including: personal injury, criminal law, tax law, business law, estate planning, elder law, immigration law, intellectual property law, family law, bankruptcy law, employment law, securities law, and many more.
Every day, thousands of Americans go online looking for legal help with 65% of people now indicating that they start their search for an attorney online (NYSBA Journal '09). As more people continue to turn to the web for legal information and help, it is important that lawyers are highly visible to prospective clients so they can attract new clients and cases. Our professional legal websites incorporate Search Engine Optimization (SEO) strategies to make sure that your website's design, content, links, facebook pages, blogs and press releases all work together to provide you with the highest Return On Investment (ROI) for your legal marketing dollars.